Change is always a disruptor to the business-as-usual mindset, but it allows new creativity to come into play that you may not have dared to attempt in your tried-and-true methodologies. In times of a crisis, it may be difficult for businesses to know where to begin. But every company needs a brand strategy, especially during COVID-19 and its aftermath.
It’s a tougher marketplace for many companies, but there is good news: following months of being at home and online, people are paying attention to different digital media. Companies are adapting to a completely digital environment and brands are adjusting and innovating with new creativity, pivoting to virtual events and digital solutions.
A marketing tactic that was once unfamiliar to some is being fast-tracked, partly due to the coronavirus pandemic. Planning for a successful future, they have been diving deep into the nurture campaigns and lead generation. This “new” way of doing business online ensures that consumers have anything and everything they want, literally at their fingertips and in real time.
ZeroDown Web Design tells a good story and is a great solution for businesses of all sizes to get up and running on the most efficient platforms with zero money down. The company will discover your identity to connect with your audience, so customers will recognize, remember, and consider your products or services amidst your competitors. A strong brand will always provide you with a competitive edge in the market, jumpstarting your business to success.
Founded by Allen Czermak, a leader in the field of digital marketing, ZeroDown Web Design is rooted in his desire to give back to the community. Growing up in Far Rockaway, Allen attended Yeshiva of Far Rockaway. After graduating from university, he earned his M.B.A. with a major in marketing. Pursuing a career in digital marketing, he has distinguished himself as an innovator in the field and is also president of Search M.D. Marketing, a full-scale digital marketing agency. A sought-after lecturer, he presented a webinar to the Orthodox Chamber of Commerce during the COVID-19 pandemic, “Is Your Business Closed?” which was elucidating and inspiring.
Bearing witness to the physical, emotional, and financial turmoil wreaked by the coronavirus, Allen was determined to do everything within his power to help business owners who were experiencing financial loss.
“My idea was to create a web design company that helps businesses of all sizes online, whether it’s a basic informational website or a sophisticated ecommerce store,” he shared. “The cost is often difficult to fit into a company’s budget, especially during these challenging times. ZeroDown Web Design is a revolutionary approach to building professional mobile-friendly and upscale websites with absolutely no money down. Operations can continue running without having to immediately come up with the cash to pay for a big project. Our financial department will work out a payment schedule that works for you.”
Featuring a full-range of top-tier services, ZeroDown Web Design customizes every project to perfection. Among the services they offer:
- E Commerce: They analyze and research your business to craft a checkout process which is smooth and seamless.
- Lead Development: They develop the brand look and feel as the foundation for customer acquisition.
- Brand Identity: They create campaigns and materials according to your branding elements.
With an ever-expanding client base, the following unsolicited testimonials speak volumes of Allen Czermak’s creativity, unsurpassed service, and ability to orchestrate every project to fruition according to client’s needs with alacrity and great style.
“I highly recommend Allen,” shared J.M. “He ensures that I understand every step we are taking to reach my goal, despite my lack of knowledge in that area. On top of his customer care, his work is unbelievable.”
J.F. concurs. “I very much enjoy working with Allen. Very good communicator—he gets things done. He’s very intuitive and listens to your needs.”
“Allen is a great spirit and business professional, demonstrating analytical skills at digital marketing and business understanding,” said S.R. “Working with Allen was a pleasure as he took ownership of his projects and was always thinking ahead.”
For Allen, helping his client attain success is the most rewarding aspect of his business. “Building your business online after COVID-19 is a lot easier than you think,” he says. “I have come across many business owners who have spent tens of thousands of dollars on complicated websites when I could have guided them to an economical and user-friendly online solution that matches their business goal at a fraction of the cost.”
Rochelle Maruch Miller is a contributing editor for the Five Towns Jewish Times. She is a journalist, creative media consultant, lecturer, and educator, and writes for magazines, newspapers, websites, and private clients. She welcomes your comments at Rochellemiller04@aol.com.